European Trade Commissioner Maroš Sefčovič warned that “the current uncertainty caused by unjustified tariffs cannot persist indefinitely,” stressing the EU must prepare for “all outcomes” – including “proportionate, weighed measures to rebalance transatlantic ties.” Speaking ahead of an EU Trade Council meeting, Sefčovič stated he would coordinate next steps with ministers, calling proposed 30%+ tariffs “devastating” for transatlantic commerce. “Supply chains on both sides of the Atlantic would suffer heavily,” he emphasized.
Sefčovič expressed “regret and disappointment” over a recent U.S. presidential letter, particularly given advanced negotiations. He confirmed renewed talks with U.S. counterparts today, affirming: “I cannot imagine giving up without a serious attempt.” The EU remains committed to a negotiated solution before the August 1 deadline to “lay foundations for renewed stability.”
Danish Foreign Minister Lars Løkke Rasmussen, representing the EU presidency, echoed urgency: “We want a deal, but it must be fair.” He underscored unity among the 27 member states as paramount, warning the bloc must “react if faced with unjustified tariffs.” Citing the EU’s 450-million-strong customs union as leverage, Rasmussen invoked the adage *”si vis pacem, para bellum”* (if you want peace, prepare for war), urging readiness to deploy “all tools in the EU’s toolbox” – including both frozen counter-tariffs and new measures.
While expressing confidence in Sefčovič’s team, Rasmussen acknowledged dealing with a “diplomatically unpredictable” U.S. counterpart. “Our strongest position is unity and a crystal-clear message: We want no trade war. It serves no one’s interests,” he concluded.